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  #1  
Old 02-22-2016, 09:37 AM
Time Attack Director Time Attack Director is offline
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Promotion, we need your help! Yes you!

We are a volunteer run organization and we need your help.

Unlike the big leagues we do not have a any budget to promote our sport.

In the sales/marketing world, "referrals" and "word of mouth" are the best promoters of any product and service, and they are free!

We need your help which in turn will help grow our sport!

What ways could you help promote OTA and attract new competitors?

Talk to a neighbour, family member or work associate!

Perhaps posting on a website or ideas like this?

http://www.kijiji.ca/v-cars-other/ci...ationFlag=true

Tell us what your doing to help grow OTA?

Remember "cost effective" is the key!

SHOW US YOUR PROMOTION!!!
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  #2  
Old 02-23-2016, 05:08 PM
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jimmo-san jimmo-san is offline
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Re: Promotion, we need your help! Yes you!

I contacted some of the guys I used to work with and told them about OTA. Turns out some of them have fathered children since I last spoke with them and so they don't have time or money for OTA. I'm distributing contraceptives to the rest.

Seriously, though, I'll try again with my former workmates.
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  #3  
Old 02-23-2016, 05:59 PM
Time Attack Director Time Attack Director is offline
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Re: Promotion, we need your help! Yes you!

I knew Miata drivers were a good lot! Maybe we should get a sponsor from the contraceptive manufacturers to help the sport?

I am amazed we only have one response to this thread...

Imagine if each of us could draw in one more competitor to the sport, it would keep OTA going strongly for years because of a better financial situation and make things very competitive and fun!

Drivers this is grassroots racing, we all need to start recruiting and getting the word out the the grassroots level!

Please tell us what your doing to help grow our sport!
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Old 02-23-2016, 06:16 PM
Grant Galloway Grant Galloway is offline
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Re: Promotion, we need your help! Yes you!

I think the best way for OTA to be promoted is at track days... Grand Bend on Thursday nights has 25-35 entries in the summer! I leave my car decals on and many people ask about it.

It would be great to have a promotion for a very cheap one day trial for new comers! I know that's how I got hooked.

Entry level run what you brung type of event.

FB is a great source too...

I will try to push the guys from Grand Bend to get out and support our series. Go to track days, these guys all have deep pockets! If we could get a few to come out and try it, that would be a start!
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Old 02-23-2016, 08:34 PM
Yellow Viggen Yellow Viggen is offline
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Re: Promotion, we need your help! Yes you!

I support promotion at track events and driving schools. I instruct at Hanson (DDT) and Brack (SMP) schools several times a year and will try to make a pitch for OTA next time round. Several other OTA participants participate in the same schools so we could make a group presentation?
I would hesitate to promote the OTA to naive drivers even assuming they take the OTA school. It seems like too big a step. Just my opinion.
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  #6  
Old 02-23-2016, 08:45 PM
nowcritical nowcritical is offline
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Re: Promotion, we need your help! Yes you!

Have we looked at promoting our sport as a step up from Auto cross? There is a large audience that already has the motor sports bug.
The event at TMP would be a perfect introduction to OTA for this crowd.
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  #7  
Old 02-24-2016, 12:15 PM
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Re: Promotion, we need your help! Yes you!

Quote:
Originally Posted by jimmo-san View Post
I'm distributing contraceptives to the rest.
You just made my friggin day with that post!!!

I've got a lot of my customers here at JRP that are either interested in competing or don't want to run in CSCS this year, and I've been directing them our way. They all seem quite enthusiastic! Also getting ready to make some public Instagram, Facebook and YouTube media (with my limited media-making abilities LOL) to hopefully spread some word as well.
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Old 02-24-2016, 01:58 PM
Director Director is offline
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Re: Promotion, we need your help! Yes you!

The region appreciates all the assistance it can get from our afiliated clubs and their members, our competitor base and volunteers.
Might I suggest that everyone post our professionally prepared video for Time Attack https://www.youtube.com/watch?v=JtemkJ-5aXs on their web sites, Facebook pages etc and share out to your friends. Word of mouth and social media are the least expensive forms of advertising for the region, so we thank you for participating and assisting us in growing our sport.

We're in the process of putting the final touches on our place2race.ca web site so that enthusiasts can see what we're all about and get the pertinent info they need to be part of this great organization and the divisions we have available.

Our other division videos are available online

Essence of CASC https://youtu.be/Zh81LpS3RR0

Autoslalom https://www.youtube.com/watch?v=AyEdS4rYZv0

Road Racing https://www.youtube.com/watch?v=cCSpaaYMnwI

Ice Racing: https://youtu.be/LtnN05LeCF4
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  #9  
Old 02-25-2016, 11:06 AM
Time Attack Director Time Attack Director is offline
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Re: Promotion, we need your help! Yes you!

Wow people, that's the spirit!

We heard from a few of our valued competitors, the mechanical wiz at our sponsor and the head guy himself from CASCOR.

Surely we have more ideas to add? Anyone?
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  #10  
Old 02-25-2016, 06:13 PM
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jimmo-san jimmo-san is offline
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Re: Promotion, we need your help! Yes you!

Quote:
Originally Posted by Director View Post
Might I suggest that everyone post our professionally prepared video for Time Attack https://www.youtube.com/watch?v=JtemkJ-5aXs on their web sites, Facebook pages etc and share out to your friends.
Wow, this is an excellent video! I didn't know it existed. I thought the "essence of Time Attack video" was the video produced in 2013 that showed excerpts from the 2013 DDT school. Can't find that 2013 video anywhere. I thought it was on the OTA Facebook page.

I suggest that the "Essence of Time Attack" video replace the video currently on the Time Attack home page. It's much better.

Also it would be a good idea to update the Time Attack home page. Currently it states (as we all probably know) "The 2015 season is nearly over." While I'm sure Mo likes to see his CRX on the home page (), it might be time to say something like "The 2016 season is almost here".
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  #11  
Old 02-26-2016, 10:19 AM
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Gwoody27 Gwoody27 is online now
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Re: Promotion, we need your help! Yes you!

For what it's worth, here are some of the OTA related videos from 2012.

https://www.youtube.com/watch?v=_vYBeg8Ceys

https://www.youtube.com/watch?v=MTxKUlKVW70

https://www.youtube.com/watch?v=OoIeyQfsO84

https://www.youtube.com/watch?v=lyVferRXvHw

https://www.youtube.com/watch?v=x9LGXIpNujk

https://www.youtube.com/watch?v=ER6_skjEbpg

Maybe these could help somewhere. They are amateur.
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  #12  
Old 02-26-2016, 03:25 PM
wparsons wparsons is offline
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Re: Promotion, we need your help! Yes you!

If pictures help at all, here's a few:

https://willparsons.smugmug.com/Automotive/OTA
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  #13  
Old 02-26-2016, 04:37 PM
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10gt61 10gt61 is offline
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Re: Promotion, we need your help! Yes you!

Quote:
Originally Posted by wparsons View Post
If pictures help at all, here's a few:

https://willparsons.smugmug.com/Automotive/OTA
Great pics Will....brings back good memories of the 2014 Shoot-Out for me.
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  #14  
Old 02-28-2016, 11:37 AM
nissannx nissannx is offline
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Re: Promotion, we need your help! Yes you!

I've been trying to get the word out:
http://www.motoiq.com/MagazineArticl...Shoot-Out.aspx

http://www.motoiq.com/MagazineArticl...ng-School.aspx

http://www.motoiq.com/MagazineArticl...ttack-Car.aspx

http://www.motoiq.com/MagazineArticl...-It-Right.aspx

http://www.motoiq.com/MagazineArticl...-on-track.aspx
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  #15  
Old 03-02-2016, 01:17 PM
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Re: Promotion, we need your help! Yes you!

Don't under-estimate word-of-mouth and referrals
Pretty sure I have 3 new recruits for the series and somebody else interested in the MIR school !
Is there a prize for most referrals?
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